AI-Ready CMO

Heap vs ON24

Last updated: February 2026 · By AI-Ready CMO Editorial Team

AI Analytics

Strategic Summary

Heap and ON24 both serve the analytics space, but they target different segments of the market and solve fundamentally different problems.

In our 9-dimension evaluation, Heap scores 0/100 and ON24 scores 0/100. The scores are close, reflecting that both tools deliver genuine value — the right choice depends on your specific use case and team context.

Our Recommendation: ON24

ON24 wins this comparison with a score of 0/100 vs 0/100.

Get the Full AI Marketing Learning Path

Courses, workshops, frameworks, daily intelligence, and 6 proprietary tools — built for marketing leaders adopting AI.

Trusted by 10,000+ Directors and CMOs.

Choose Heap when...

Choose Heap if your team needs strong analytics capabilities.

Choose ON24 when...

Choose ON24 if your team needs strong analytics capabilities.

Related Comparisons

Get the Full AI Marketing Learning Path

Courses, workshops, frameworks, daily intelligence, and 6 proprietary tools — built for marketing leaders adopting AI.

Trusted by 10,000+ Directors and CMOs.