Asana vs Notion
Last updated: February 2026 · By AI-Ready CMO Editorial Team
productivity
Strategic Summary
Asana and Notion both serve the productivity space, but they target different segments of the market and solve fundamentally different problems. Asana positions as a enterprise-tier solution, while Notion aims at the growth segment.
Asana: Coordinate marketing projects with AI-powered task management — Asana surfaces bottlenecks and automates handoffs without endless status meetings.
Notion: Manage docs, projects, and knowledge in one workspace — Notion's AI handles writing, summarization, and search without switching between separate productivity tools.
In our 9-dimension evaluation, Asana scores 76/100 and Notion scores 76/100. The scores are close, reflecting that both tools deliver genuine value — the right choice depends on your specific use case and team context.
Asana's key advantage: Coordinate marketing projects with AI-powered task management — Asana surfaces bottlenecks and autom
Notion's key advantage: Manage docs, projects, and knowledge in one workspace — Notion's AI handles writing, summarization,
Our take on Asana: If Asana is your PM tool, the AI features add genuine value. Don't switch PM tools just for AI features.
Our take on Notion: The all-in-one workspace that actually delivers. AI features are well-integrated and the template ecosystem is unmatched. Best when your team commits fully.
Choose Asana if your team focuses on enterprise teams, productivity workflows. Choose Notion if you prioritize growth teams, productivity workflows.
Watch out: Asana — Newer entry — full review in progress. Notion — Newer entry — full review in progress.
Our Recommendation: Notion
Notion wins this comparison with a score of 76/100 vs 76/100. Key differentiator: Manage docs, projects, and knowledge in one workspace — Notion's AI handles writing, summarization, The all-in-one workspace that actually delivers. AI features are well-integrated and the template ecosystem is unmatched. Best when your team commits fully.
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Choose Asana when...
Choose Asana if your team needs enterprise-level productivity capabilities. If Asana is your PM tool, the AI features add genuine value. Don't switch PM tools just for AI features.
Choose Notion when...
Choose Notion if your team needs growth-level productivity capabilities. The all-in-one workspace that actually delivers. AI features are well-integrated and the template ecosystem is unmatched. Best when your team commits fully.
Score Breakdown
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