Asana vs Miro

Asana and Miro both serve the productivity space, but they target different segments of the market and solve fundamentally different problems. Asana positions as a enterprise-tier solution, while Miro aims at the growth segment.

Asana: Coordinate marketing projects with AI-powered task management — Asana surfaces bottlenecks and automates handoffs without endless status meetings.

Miro: Run visual collaboration with AI-powered brainstorming and summarization — Miro handles workshops and planning sessions without in-person whiteboards.

In our 9-dimension evaluation, Asana scores 76/100 and Miro scores 7.4/100. Asana pulls ahead with stronger scores across strategic fit, reliability, and ROI dimensions.

Asana's key advantage: Coordinate marketing projects with AI-powered task management — Asana surfaces bottlenecks and autom

Miro's key advantage: AI generates mind maps, diagrams, and summaries from sticky notes.

Our take on Asana: If Asana is your PM tool, the AI features add genuine value. Don't switch PM tools just for AI features.

Our take on Miro: The whiteboard tool for distributed marketing teams. AI features accelerate brainstorming and planning sessions.

Choose Asana if your team focuses on enterprise teams, productivity workflows. Choose Miro if you prioritize growth-stage marketing teams looking for productivity capabilities, the whiteboard tool for distributed marketing teams.

Watch out: Asana — Newer entry — full review in progress. Miro — AI features accelerate brainstorming and planning sessions..