Local SEO Optimization Strategy
SEO & SearchbeginnerClaude 3.5 Sonnet or GPT-4o. Both excel at creating structured, actionable local SEO plans with specific recommendations. Claude is slightly better at understanding local business context and nuance, while GPT-4o provides faster responses for time-sensitive optimization work.
When to Use This Prompt
Use this prompt when you're a local business owner or marketer managing local search visibility for a single location or multi-location business. It's ideal when you want a comprehensive local SEO roadmap without hiring an agency, or when briefing your team on local optimization priorities.
The Prompt
I need help optimizing my local business for search visibility. Here's my information:
**Business Details:**
- Business name: [Your Business Name]
- Industry/Service: [What you do]
- Location(s): [City/Cities served]
- Target audience: [Who you serve]
- Website URL: [Your website]
**Current Situation:**
- Do you have a Google Business Profile? [Yes/No]
- Current local search ranking for: [Your main keyword]
- Main competitors in your area: [List 2-3 competitors]
- Customer acquisition channels: [How customers find you now]
**Goals:**
- Primary goal: [Increase foot traffic/Online inquiries/Phone calls]
- Timeline: [3 months/6 months/1 year]
- Budget for implementation: [If applicable]
Based on this information, please provide:
1. **Google Business Profile Optimization** - Specific recommendations for profile completeness, photos, and posts
2. **Local Keyword Strategy** - 10-15 high-intent local keywords I should target
3. **On-Page SEO Checklist** - Specific changes to make on my website for local search
4. **Local Citation Strategy** - Which directories I should list on and priority order
5. **Review Generation Plan** - How to systematically get more customer reviews
6. **Content Ideas** - 5 blog post or page ideas targeting local search intent
7. **Quick Wins** - 3 things I can implement this week for immediate impact
Format your response with clear sections and actionable steps I can implement myself.
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Tips for Best Results
- 1.Replace all [BRACKETS] with your actual business details—specificity dramatically improves the quality and relevance of recommendations you receive.
- 2.If you're managing multiple locations, run this prompt separately for each location to get location-specific strategies rather than generic advice.
- 3.Ask follow-up questions about specific challenges: 'How do I compete with [competitor name]?' or 'What's the best way to get reviews in my industry?' for deeper insights.
- 4.Use the output as a prioritized checklist—implement Quick Wins first, then tackle Priority 1 citations, then move to content and review generation for momentum.
Example Output
## Local SEO Optimization Plan for [Business Name]
### 1. Google Business Profile Optimization
- Complete all profile sections: business description (750 characters), hours, service areas, payment methods
- Upload 10-15 high-quality photos: storefront, interior, team, products/services in action
- Add weekly posts (2-3x monthly) featuring promotions, events, or local news
- Ensure phone number and address match exactly across all platforms
### 2. Local Keyword Strategy
High-priority keywords:
- [Service] in [City]
- [Service] near me
- Best [Service] [City]
- [Service] [Neighborhood]
- [Service] [City] reviews
### 3. On-Page SEO Checklist
- Add city/location name to title tags and meta descriptions
- Create location-specific landing pages if serving multiple areas
- Add schema markup (LocalBusiness, Service, Review)
- Include NAP (Name, Address, Phone) in footer on every page
- Create FAQ section addressing local questions
### 4. Local Citation Strategy
Priority 1 (Complete immediately):
- Google Business Profile, Apple Maps, Bing Places
Priority 2 (Within 2 weeks):
- Industry-specific directories, Yelp, Facebook Business
### 5. Review Generation Plan
- Send review requests via email 2 weeks after purchase
- Add QR codes in-store linking to review pages
- Respond to all reviews within 48 hours
- Target 1-2 new reviews weekly
### 6. Content Ideas
1. "[Service] in [City]: Local Guide and Tips"
2. "Why Choose Local [Service] Provider vs. National Chains"
3. "[City] Neighborhood Guide: [Service] Resources"
4. "Customer Success Stories from [City]"
5. "Local Events in [City] - [Month] Guide"
### 7. Quick Wins (This Week)
- Claim/optimize Google Business Profile
- Add 5 high-quality photos to profile
- Identify and fix NAP inconsistencies
- Write and publish first local blog post
- Set up review request email template
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Courses, workshops, frameworks, daily intelligence, and 6 proprietary tools — built for marketing leaders adopting AI.
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