Zite

Zite builds internal business software from a description: apps, workflows, and databases, deployed to internal or external users with authentication, hosting, and security included. It connects to the tools and data your team already runs on through one-click integrations, and the backend logic stays visible and editable without writing code. Pricing is notable for what it does not do — there are no per-user fees.

That last point is the strategic one. Internal tooling has always been throttled by two things: engineering time you cannot get, and per-seat pricing that punishes you for rolling a tool out to everyone who needs it. A campaign tracker, an approvals queue, a partner portal, a budget request form — each is individually too small to justify a sprint, and collectively they are why marketing operations lives in spreadsheets. Removing the seat tax changes what is worth building, because a tool the whole team can use without a licence conversation is a different proposition from one you ration.

The governance framing is more mature than most builders in this space, with groups, workspaces, granular permissions, and role-based access on what users can see and do — which is exactly what makes the difference between a personal experiment and something your operations can actually depend on. The standing caution still applies: generated applications are hard to port, so the platform becomes a dependency the moment a workflow matters. Build the things that are painful today and cheap to rebuild, and keep systems of record where they are.