Publer vs Sprinklr

Publer and Sprinklr both serve the social-media space, but they target different segments of the market and solve fundamentally different problems. Publer positions as a startup-tier solution, while Sprinklr aims at the enterprise segment.

Publer: Schedule posts across platforms with AI content generation — Publer handles multi-channel publishing and collaboration without expensive enterprise tools.

Sprinklr: Unify social, marketing, and customer experience on one platform — Sprinklr manages every customer-facing channel without separate tools per function.

In our 9-dimension evaluation, Publer scores 72/100 and Sprinklr scores 7.6/100. Publer pulls ahead with stronger scores across strategic fit, reliability, and ROI dimensions.

Publer's key advantage: Schedule posts across platforms with AI content generation — Publer handles multi-channel publishing

Sprinklr's key advantage: Enterprise-grade social management, listening, advertising, and service with AI throughout.

Our take on Publer: Underrated. Strong feature set at a competitive price. The AI image generation within the scheduler saves tool-switching.

Our take on Sprinklr: The enterprise CXM platform for global brands. Overkill for most teams but unmatched at true enterprise scale.

Choose Publer if your team focuses on startup teams, social media workflows. Choose Sprinklr if you prioritize enterprise marketing teams needing social media at scale, the enterprise cxm platform for global brands.

Watch out: Publer — Newer entry — full review in progress. Sprinklr — Overkill for most teams but unmatched at true enterprise scale..