AI-Ready CMO

Grammarly vs Writer

Last updated: February 2026 · By AI-Ready CMO Editorial Team

copywriting

Strategic Summary

Grammarly and Writer both serve the copywriting space, but they target different segments of the market and solve fundamentally different problems. Grammarly positions as a growth-tier solution, while Writer aims at the enterprise segment.

Grammarly: Catch errors and sharpen clarity across your team's writing—Grammarly fixes grammar, tone, and style without slowing down your workflow.

Writer: Enterprise-grade AI writing platform built for brand consistency and compliance-heavy marketing teams.

In our 9-dimension evaluation, Grammarly scores 72/100 and Writer scores 7.6/100. Grammarly pulls ahead with stronger scores across strategic fit, reliability, and ROI dimensions.

Grammarly's key advantage: Catch errors and sharpen clarity across your team's writing—Grammarly fixes grammar, tone, and style

Writer's key advantage: Fine-tuning on proprietary brand data creates organization-specific models that maintain voice consistency better than generic LLMs, reducing manual editing cycles.

Our take on Grammarly: Table stakes for any team that publishes content. The AI writing features are basic compared to dedicated copywriting tools, but the editing layer is unmatched.

Our take on Writer: The compliance-first choice. If your legal team has a seat at the content table, Writer is worth evaluating. Not for small teams or fast-moving startups.

Choose Grammarly if your team focuses on growth teams, copywriting workflows. Choose Writer if you prioritize financial services and regulated industries requiring compliance audit trails, enterprise marketing teams with strict brand voice and governance requirements.

Watch out: Grammarly — Newer entry — full review in progress. Writer — Pricing structure ($3,000+/year minimum) creates high barrier to entry for SMBs, making ROI difficult to justify without significant content volume or.

Our Recommendation: Writer

Writer wins this comparison with a score of 7.6/100 vs 72/100. Key differentiator: Fine-tuning on proprietary brand data creates organization-specific models that maintain voice consistency better than generic LLMs, reducing manual editing cycles. The compliance-first choice. If your legal team has a seat at the content table, Writer is worth evaluating. Not for small teams or fast-moving startups.

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Choose Grammarly when...

Choose Grammarly if your team needs growth-level copywriting capabilities. Table stakes for any team that publishes content. The AI writing features are basic compared to dedicated copywriting tools, but the editing layer is unmatched.

Choose Writer when...

Choose Writer if your team needs enterprise-level copywriting capabilities. The compliance-first choice. If your legal team has a seat at the content table, Writer is worth evaluating. Not for small teams or fast-moving startups.

Score Breakdown

Strategic Fit
8
8.2
Reliability
8.5
7.8
Compliance
7.5
8.5
Integration
8.5
7.4
Ethical AI
7
7.5
Scalability
8
8.1
Support
7.5
7.3
ROI
7.5
7.2
User Experience
8.5
7.5
Grammarly logoGrammarly
WriterWriter logo

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