Social Media Content Calendar Generator
Social MediabeginnerClaude 3.5 Sonnet or GPT-4o. Both excel at creative content generation and understanding brand voice nuances. Claude handles longer context windows well for multi-platform calendars, while GPT-4o produces highly polished, platform-specific captions. For fastest results, use GPT-4o.
When to Use This Prompt
Use this prompt when you need to plan a month of social media content but don't have time to brainstorm individually. It's ideal for marketing teams managing multiple platforms or when you want to ensure consistent posting with a balanced content mix across channels.
The Prompt
Create a 4-week social media content calendar for [BRAND/COMPANY NAME]. The calendar should include posts for [PLATFORMS: e.g., Instagram, LinkedIn, Twitter, TikTok].
## Brand Context
- Industry: [INDUSTRY]
- Target Audience: [DESCRIBE AUDIENCE]
- Brand Voice: [TONE: e.g., professional, playful, educational]
- Key Messages: [LIST 2-3 PRIMARY MESSAGES]
## Content Mix
Include a balanced mix of:
- Educational/How-to content (30%)
- Promotional content (20%)
- Behind-the-scenes/Company culture (20%)
- User-generated content or testimonials (15%)
- Trending/Timely content (15%)
## Requirements
- Provide specific post ideas with captions
- Include optimal posting times for each platform
- Suggest relevant hashtags for each post
- Note any important dates or events to highlight
- Include content format recommendations (video, carousel, static image, etc.)
## Output Format
Organize the calendar by week, then by day. For each post, include:
- Date and platform
- Content idea/topic
- Caption (ready to use)
- Recommended hashtags
- Best posting time
- Content format
- Any visual notes or suggestions
Make the calendar actionable and ready to implement immediately.
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Tips for Best Results
- 1.Customize the [BRAND VOICE] section with specific examples of how your brand speaks—include actual past posts or brand guidelines to ensure consistency.
- 2.Specify exact posting times based on your audience analytics. If you don't have data, ask the AI to suggest optimal times and then adjust based on your platform insights.
- 3.Request variations for A/B testing by asking the AI to generate 2-3 caption options for each post, then choose the strongest performer.
- 4.Add seasonal events, product launches, or industry conferences to the [KEY MESSAGES] section so the calendar ties to your business objectives.
Example Output
## Week 1: January 8-14
**Monday, January 8 - LinkedIn**
- Content Idea: Industry trend analysis
- Caption: "2024 is reshaping how B2B companies approach customer engagement. Here are the 3 trends we're watching closely this year. [1/3] Personalization at scale is no longer optional..."
- Hashtags: #B2B #MarketingTrends #2024Outlook
- Best Time: 8:00 AM
- Format: Carousel (3 slides)
**Tuesday, January 9 - Instagram**
- Content Idea: Behind-the-scenes team moment
- Caption: "Monday morning brainstorm sessions hit different when you're surrounded by people who get your vision. 🧠✨ What does your creative process look like?"
- Hashtags: #BehindTheScenes #TeamCulture #MarketingLife
- Best Time: 11:00 AM
- Format: Reel (15-30 seconds)
**Wednesday, January 10 - Twitter/X**
- Content Idea: Quick marketing tip
- Caption: "Pro tip: Your email subject line has 6 seconds to make an impression. Make it count. What's your best-performing subject line formula?"
- Hashtags: #MarketingTips #EmailMarketing
- Best Time: 9:30 AM
- Format: Text + image
**Thursday, January 11 - Instagram Stories**
- Content Idea: Poll engagement
- Caption: "Quick question: Which marketing channel gives you the best ROI?"
- Format: Interactive poll sticker
- Best Time: 6:00 PM
**Friday, January 12 - LinkedIn**
- Content Idea: Customer success story
- Caption: "When [Client Name] came to us, they were struggling with lead generation. 6 months later, they've increased qualified leads by 150%. Here's how we did it..."
- Hashtags: #CaseStudy #Success #ClientResults
- Best Time: 10:00 AM
- Format: Document/PDF carousel
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