Podcast Ad Script Writer
Advertising & Paid MediabeginnerClaude 3.5 Sonnet or GPT-4o. Both excel at conversational tone and natural pacing. Claude tends to produce slightly more authentic-sounding ad copy with better rhythm for voice delivery.
When to Use This Prompt
Use this when you need to quickly generate podcast ad copy for sponsorships or native advertising placements. It's ideal for CMOs testing podcast channels without hiring expensive copywriters, or for scaling ad production across multiple shows with different audiences.
The Prompt
You are a podcast advertising copywriter. Write a compelling 60-second podcast ad script for [PODCAST NAME/GENRE].
## Key Information
- Product/Service: [PRODUCT NAME]
- Target Listener: [AUDIENCE DESCRIPTION, e.g., "B2B SaaS buyers, 35-55, enterprise decision-makers"]
- Main Benefit: [PRIMARY VALUE PROPOSITION]
- Call-to-Action: [DESIRED ACTION, e.g., "Visit website", "Use promo code", "Schedule demo"]
- Tone: [TONE, e.g., "conversational and friendly", "authoritative and professional", "humorous and casual"]
- Promo Code/Link: [OPTIONAL: Include if applicable]
## Requirements
- Write for natural, conversational delivery (not stiff or salesy)
- Include a relatable problem statement in the first 15 seconds
- Position the solution clearly in the middle
- End with a strong, specific call-to-action
- Aim for approximately 150-170 words (reads naturally in 60 seconds)
- Avoid jargon unless the audience uses it regularly
- Make it sound like a trusted recommendation, not an announcement
## Output Format
Provide the script as a single flowing paragraph ready for a voice actor to read. Include [PAUSE] markers where natural breath breaks occur.
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Tips for Best Results
- 1.Specify the exact podcast name or genre—the AI will match tone and references to that audience, making the script feel native rather than generic.
- 2.Include listener pain points explicitly. Scripts that open with a relatable problem get 40% higher engagement than benefit-first approaches.
- 3.Test different CTAs (link vs. promo code vs. demo request) by running separate prompts. Track which drives better conversion for your audience.
- 4.Add [PAUSE] markers where you want the voice actor to breathe. This makes the script sound conversational and gives listeners time to absorb key points.
Example Output
Hey, quick question—how much time does your team waste toggling between five different marketing tools every single day? Yeah, we thought so. That's why [PRODUCT NAME] exists. It's the all-in-one platform that consolidates your campaigns, analytics, and reporting into one clean dashboard. [PAUSE] No more context switching. No more spreadsheets. Just faster decisions and better results. Thousands of marketing teams are already saving 8+ hours a week. [PAUSE] Ready to reclaim your time? Head to [LINK] and start your free trial today. Use code PODCAST20 for 20% off your first three months. That's [LINK]—[PRODUCT NAME]. Marketing, simplified.
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Trusted by 10,000+ Directors and CMOs.