10 Best AI Copywriting Tools for B2B Companies

Jasper9.1/10

Purpose-built for B2B content teams with enterprise-grade brand voice training, multi-user collaboration, and API integrations. Jasper's ability to learn your company's messaging framework and maintain consistency across long-form content (case studies, whitepapers, email sequences) makes it the top choice for scaling B2B copy production without losing authenticity.

Writer8.8/10

Designed for enterprise teams with strict compliance and brand requirements. Writer excels at B2B use cases through customizable AI models, built-in governance controls, and seamless integration with marketing automation platforms. Ideal for regulated industries and organizations managing multiple brand voices across divisions.

Copy.ai8.5/10

Offers rapid iteration for B2B sales and marketing copy with strong templates for LinkedIn posts, email outreach, and landing page headlines. The platform's focus on conversion-driven copy and A/B testing capabilities makes it valuable for teams optimizing messaging for mid-market and enterprise buyers.

Anyword8.3/10

Combines AI copywriting with predictive performance scoring, allowing B2B teams to test messaging variations before publishing. The platform's ability to forecast engagement rates and conversion impact helps justify copy decisions to stakeholders and reduces guesswork in messaging strategy.

Writesonic8.1/10

Strong for B2B teams needing fast turnaround on multiple content types: product descriptions, email sequences, LinkedIn content, and landing pages. Writesonic's competitive pricing and ease of use make it accessible for mid-market teams, while maintaining quality suitable for professional B2B audiences.

Phrasee7.9/10

Specialized in optimizing subject lines, email copy, and push notifications with AI-driven language testing. For B2B teams running email campaigns to nurture leads, Phrasee's focus on micro-copy optimization and performance analytics delivers measurable lift in open and click-through rates.

Rytr7.7/10

Budget-friendly option for B2B teams needing solid foundational copy across multiple formats. Rytr's strength lies in quick ideation and first-draft generation for blog posts, product announcements, and social content. Best suited for lean teams or as a supplementary tool alongside a primary platform.

MarketMuse7.5/10

Bridges AI copywriting with content strategy by analyzing competitor messaging and identifying content gaps in your market. For B2B teams developing thought leadership and SEO-driven content, MarketMuse helps ensure your copy addresses the topics and questions your buyers are actually searching for.

Frase7.3/10

Combines AI writing assistance with SERP analysis and content optimization, helping B2B teams create copy that ranks and converts. Frase's research-backed approach ensures your messaging aligns with what search engines and buyers expect, reducing revision cycles.

Surfer SEO7.1/10

Integrates AI copywriting with on-page SEO optimization, valuable for B2B companies competing for organic visibility. Surfer's real-time content scoring helps teams balance keyword optimization with readability and persuasion—critical for B2B content that must perform both for search and human readers.