AI-Ready CMO

Zoho CRM vs Brevo (formerly Sendinblue)

Last updated: February 2026 · By AI-Ready CMO Editorial Team

outreach-crm

Strategic Summary

Zoho CRM and Brevo (formerly Sendinblue) are both Outreach & CRM tools that serve marketing teams with different strengths and trade-offs. Zoho CRM scores 7.2/10 overall while Brevo (formerly Sendinblue) scores 7.2/10. Zoho CRM edges ahead in this comparison, but the right choice depends on your teams specific workflow requirements, budget constraints, and integration needs. Both platforms offer solid capabilities in the outreach & crm space.

Our Recommendation: Zoho CRM

Zoho CRM scores 7.2/10 compared to Brevo (formerly Sendinblue) at 7.2/10, giving it the edge in this head-to-head comparison.

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Choose Zoho CRM when...

Choose Zoho CRM when you need its specific strengths in outreach & crm and your team values its unique approach to workflow automation and integration.

Choose Brevo (formerly Sendinblue) when...

Choose Brevo (formerly Sendinblue) when you prioritize its particular advantages in outreach & crm and need a solution that aligns with your existing marketing stack.

Score Breakdown

Strategic Fit
8
7.5
Reliability
8
7.5
Compliance
7.5
7.5
Integration
7.5
6.5
Ethical AI
7
7
Scalability
8.5
7.5
Support
7
6.5
ROI
8
8
User Experience
7.5
7
Zoho CRM logoZoho CRM
BrevoBrevo logo

Related Comparisons

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Courses, workshops, frameworks, daily intelligence, and 6 proprietary tools — built for marketing leaders adopting AI.

Trusted by 10,000+ Directors and CMOs.