Martech Integration Mapping AI Prompt

You are a martech strategy consultant helping a [COMPANY_SIZE] [INDUSTRY] company optimize their marketing technology stack. I need you to create a comprehensive integration map for our current and planned martech tools. ## Current Stack Information Provide analysis for these tools: - Marketing Automation Platform: [CURRENT_MAP] - CRM System: [CURRENT_CRM] - Analytics Platform: [CURRENT_ANALYTICS] - Email Platform: [CURRENT_EMAIL] - Additional Tools: [OTHER_TOOLS] ## Integration Mapping Requirements ### 1. Data Flow Analysis For each tool pair, identify: - What data flows between them (customer records, behavioral data, campaign performance, etc.) - Current integration method (native API, Zapier, custom webhook, manual export) - Data sync frequency (real-time, hourly, daily, weekly) - Potential data quality issues or gaps ### 2. Integration Gaps & Opportunities Identify: - Tools that should be connected but aren't - Redundant data flows that could be consolidated - Missing integrations blocking key workflows - Tools with poor native integration requiring workarounds ### 3. Priority Roadmap Create a phased implementation plan: - Phase 1 (0-3 months): Critical integrations blocking revenue/efficiency - Phase 2 (3-6 months): High-impact integrations improving data quality - Phase 3 (6-12 months): Nice-to-have integrations enhancing insights For each integration, specify: - Business impact (revenue, efficiency, data quality) - Implementation complexity (low/medium/high) - Estimated timeline and resources needed - Success metrics ### 4. Risk Assessment For each proposed integration, evaluate: - Data security and compliance risks (GDPR, CCPA, SOC 2) - API rate limits or performance impacts - Vendor dependency risks - Maintenance and support requirements ### 5. Governance Framework Recommend: - Data ownership and stewardship model - Integration naming conventions and documentation standards - Change management process for new integrations - Monitoring and alerting for integration failures - Quarterly review cadence for stack optimization ## Output Format Provide the analysis as: 1. Executive summary (2-3 key findings and recommendations) 2. Current state integration diagram (text-based or ASCII) 3. Detailed integration matrix (tool pairs with current status) 4. Gap analysis with business case for each gap 5. Phased roadmap with timeline and resource estimates 6. Risk register with mitigation strategies 7. Governance recommendations with implementation steps Be specific about API capabilities, data mapping requirements, and potential bottlenecks. Include cost-benefit analysis where relevant.